Logically app revamp

Driving innovation in the industry of media by advocating against misinformation

Project type

UX/UI Design

Year

2025

Industry

Consumer tech

10x

increase in new user retention

18%

boost in organic growth

5x

higher retention for existing users

Measurable success

Our redesign of Logically’s user experience delivered commercial success and exceptional, measurable impact. We transformed engagement and satisfaction into powerful business outcomes.

The evidence is clear: focus on clarity and utility lead to a profound increase in both existing and new user retention, with a notable surge in organic reach. This data validates that user focus drives superior, sustainable results.

Solving the engagement crisis

This success addressed a critical business challenge: an engagement crisis caused by low user clarity and high churn. Users failed to connect the app's core mission (fact-checking) with its interface.

Our role was defined as an end-to-end design partner, managing the entire process from research to development support. We ensured alignment across product, tech, and data teams, focusing rigorously on solving the fundamental business problem—not just visual presentation—to drive key actions like submission verification.

Simplifying for maximum business impact

The results achieved were the direct outcome of a focused design strategy.

The objective was straightforward: transform the complex experience into one that was simple, engaging, and accessible by making the product's value explicit.

This strategic commitment to simplifying complex flows was the mechanism we used to meet our ambitious targets.

Logically app revamp

Driving innovation in the industry of media by advocating against misinformation

Project type

UX/UI Design

Year

2025

Industry

Consumer tech

10x

increase in new user retention

5x

higher retention for existing users

18%

boost in organic growth

Measurable success

Our redesign of Logically’s user experience delivered commercial success and exceptional, measurable impact. We transformed engagement and satisfaction into powerful business outcomes.

The evidence is clear: focus on clarity and utility lead to a profound increase in both existing and new user retention, with a notable surge in organic reach. This data validates that user focus drives superior, sustainable results.

Solving the engagement crisis

This success addressed a critical business challenge: an engagement crisis caused by low user clarity and high churn. Users failed to connect the app's core mission (fact-checking) with its interface.

Our role was defined as an end-to-end design partner, managing the entire process from research to development support. We ensured alignment across product, tech, and data teams, focusing rigorously on solving the fundamental business problem—not just visual presentation—to drive key actions like submission verification.

Simplifying for maximum business impact

The results achieved were the direct outcome of a focused design strategy.

The objective was straightforward: transform the complex experience into one that was simple, engaging, and accessible by making the product's value explicit.

This strategic commitment to simplifying complex flows was the mechanism we used to meet our ambitious targets.

Logically app revamp

Driving innovation in the industry of media by advocating against misinformation

Project type

UX/UI Design

Year

2025

Industry

Consumer tech

10x

increase in new user retention

18%

boost in organic growth

5x

higher retention for existing users

Measurable success

Our redesign of Logically’s user experience delivered commercial success and exceptional, measurable impact. We transformed engagement and satisfaction into powerful business outcomes.

The evidence is clear: focus on clarity and utility lead to a profound increase in both existing and new user retention, with a notable surge in organic reach. This data validates that user focus drives superior, sustainable results.

Solving the engagement crisis

This success addressed a critical business challenge: an engagement crisis caused by low user clarity and high churn. Users failed to connect the app's core mission (fact-checking) with its interface.

Our role was defined as an end-to-end design partner, managing the entire process from research to development support. We ensured alignment across product, tech, and data teams, focusing rigorously on solving the fundamental business problem—not just visual presentation—to drive key actions like submission verification.

Simplifying for maximum business impact

The results achieved were the direct outcome of a focused design strategy.

The objective was straightforward: transform the complex experience into one that was simple, engaging, and accessible by making the product's value explicit.

This strategic commitment to simplifying complex flows was the mechanism we used to meet our ambitious targets.